Import Products from any XML or CSV to WooCommerce


“I’ve been doing eCommerce sites for almost a decade. The combination of WP All Import and WooCommerce is a game changer! I can now get clients into eCommerce sites that could never afford the time/energy or money it took to administrate a site. It has opened up a whole new client base for me.”
Mike Tidmore -Founder, Successful Online Stores

The WooCommerce add-on for WP All Import makes it easy to bulk import your products to WooCommerce in less than 10 minutes.

The left side of the plugin looks just like WooCommerce, and the right side displays a product from your XML/CSV file.

Drag & drop the data from your XML or CSV into the WooCommerce fields to import it.

The importer is so intuitive it is almost like manually adding a product in WooCommerce.

WooCommerce CSV imports? WooCommerce XML imports? They are EASY with WP All Import.

Here’s why you should use the WooCommerce add-on for WP All Import:

  • Supports files in any format and structure. There are no requirements that the data in your file be organized in a certain way. WooCommerce CSV imports are easy, no matter the structure of your file. WooCommerce XML imports are flexible and work with any XML file.
  • Supports files of practically unlimited size by automatically splitting them into chunks. Import 200Mb+ product catalogs with ease, even on shared hosting.

WooCommerce Add-On Professional Edition

The Pro edition of WP All Import + the WooCommerce add-on is a paid upgrade that includes premium support and adds the following features:

  • In-depth support for Variable products – example CSV files, ability to import variations from properly formatted XML, and much more.

  • Import External/Affiliate products

  • Import Grouped products

  • Import files from a URL – Download and import files from external websites, even if they are password protected with HTTP authentication.

  • Cron Job/Recurring Imports – WP All Import pro can check periodically check a file for updates, and add, edit, delete, and update the stock status of the imported products accordingly.

  • Execution of Custom PHP Functions on data, i.e. use something like [my_function({xpath/to/a/field[1]})] in your template, to pass the value of {xpath/to/a/field[1]} to my_function and use whatever it returns.

  • Get access to our customer portal with documentation and tutorials, and e-mail technical support.

Upgrade to the Pro edition of WP All Import + the WooCommerce add-on now.

You need the WooCommerce add-on if you need to:

  • Import XML to WooCommerce
  • Import CSV to WooCommerce
  • Are frustrated with the limitations of the official WooThemes Product CSV Import Suite

WooCommerce CSV Imports

Of course, XML files can have complex structures, but for CSV files, you can easily edit them and change the column names.

When importing CSV files, you should use UTF-8 encoding (which is very standard) if you are having any trouble with CSV imports containing special characters. But other than that, there are no special requirements.

This importer is the best option for WooCommerce CSV import tasks – our importer is extremely flexible when doing CSV imports because you don’t need to edit your CSV files to import them to WooCommerce. WP All Import can import ANY CSV file to WooCommerce. You don’t need to layout your data in a specific way, and you don’t need your CSV to have specific column names. WP All Import’s drag & drop interface provides you with a visual way to map the columns in your CSV file to the appropriate fields in WooCommerce.


Support for the free version of WP All Import is handled through the community forums.

Support is not guaranteed and is based on ability. For premium support over email, purchase WP All Import and the WooCommerce add-on.


  • The WooCommerce add-on.


First, install WP All Import.

Then install the WooCommerce add-on.

To install the WooCommerce add-on, either: –

  • Upload the plugin from the Plugins page in WordPress
  • Unzip and upload the contents to /wp-content/plugins/, and then activate the plugin from the Plugins page in WordPress

The WooCommerce add-on will appear in the Step 4 of WP All Import.


30 3027 April 3027 000000 2020
This addon to the best plugin in the WordPress-community is a must have for every store that manage a lot of products. If I had a live counter that counted every hour saved by WP All Import, I would probably bought them all a weekly beer. Support is exellent as well, always try to find a solution.
23 2352 April 2352 000000 2020
Great! I managed to import a long list of products with pics from an xml file exported from another shop system. It saved me hours if not days of work!
23 2337 April 2337 000000 2020
This may be a solution for you if you have a very small shop, but with lots of articles and the wish to autoimport products or just stock&price this tends to get quite cumbersome in my opinion, also if you run a european shop with the need for additional info at the products that is required by law. Autimport via Cronjobs is a pain and even manual import works on one day and on another day you get constant "error 500"s from the web server (and the logs WP All Import generates are only semi-helpful at best). The handling and the possibility to create mappings from an xml or csv file by drag&drop actually is a great feature, but that does not help if other bugs or shortcomings destroy these positive points and lead to way more effort and time than neccessary. Also there is no way to just duplicate import jobs in the admin backend, that should definitely be a feature, other job based plugins offer this and it really should not be too difficult to implement. The documentation is quite lacking in many points, so you have to do a lot of trial and error or to ask the support. Others say that the support is great, but I cannot confirm that. Answers take days and are often not helpful, sometimes it looks as if the supporter just wants to give a quick answer to get rid of the ticket. And if you need more information on the ticket or have further questions you probably again have to wait days. I would recommend this as an import solution only to very minimalistic shops without the need of a lot of customization, because that leads to quite a lot of extra work. And so far we were not able to get automatic import running reliably after months of trial and error. More complex shops and those with a lot of products (let's say more than 1000) need to know that this will take a lot of work to implement and that you may run into autoimport problems most probably. This even gets way more tedious if you need to import products in multiple languages as you then need to import the same file again and again for these languages. On the other hand you will most probably not find another import plugin that is able to handle big file sizes or longer running times. I found none. But what does it help if you cannot get autoimport to work? From the UI and easy handling of mapping I would like to recommend this, but there are too many problems in other areas and we are now searching for another solution.
Read all 125 reviews

Contributors & Developers

“Import Products from any XML or CSV to WooCommerce” is open source software. The following people have contributed to this plugin.




  • improvement: updated tested up to version


  • API: add wp_all_import_regenerate_lookup_tables filter to control lookup tables generation


  • bug fix: lookup table not updating after import
  • bug fix: attributes not re-counting after import


  • bug fix: grant incorrect downloadable product permissions
  • bug fix: update attributes with non utf-8 characters


  • bug fix: re-import options not rendering correctly


  • improvement: notice on plugin activation when WooCommerce Add-On Pro installed
  • improvement: match cross-sell products by title
  • bug fix: shipping class not imported properly in some cases


  • bug fix: do not execute product import code when importing other post types


  • bug fix: stock status not importing properly when _backorders custom field is not set
  • bug fix: product dimensions won’t import if ‘Virtual’ field is not set
  • bug fix: compatibility fix WooCommerce 2.6.x
  • bug fix: remove deprecated function calls for PHP 7.2 compatibility
  • bug fix: unable to import 0 as a value for attributes
  • bug fix: mirror new WooCommerce core behavior that forces all uncategorized products to be assigned to the Uncategorized category
  • bug fix: import attributes with special characters
  • bug fix: recount product terms when updating post status


  • improvement: added new filter wp_all_import_recount_terms_after_import
  • bug fix: compatibility with woo commerce 2.6
  • bug fix: do not update stock_status if _stock is not set to update


  • improvement: added ‘WooCommerce Advanced Options’ to re-import section
  • bug fix: variations title
  • bug fix: import first variation image
  • bug fix: send order emails after custom fields were imported
  • bug fix: updating featured product status
  • bug fix: WPML & link all variations option conflict
  • bug fix: add _price field for each variation
  • bug fix: terms re-count


  • bug fix: import product attributes


  • bug fix: import product visibility WC 3.0
  • bug fix: stock threshold


  • improvement: compatibility with WC 3.x


  • bug fix: updating product gallery
  • bug fix: import shipping class


  • improvement: compatibility with PHP 7.x


  • improvement: updated post types dropdown


  • fixed ucwords attributes names
  • fixed tooltips & css for woo 2.6 compatibility


  • fixed updating stock qty with disabled manage_stock import


  • fixed compatibility with WPML ( import multilingual attributes )
  • added possibility to import up & cross sells by product SKU, ID, Title


  • fixed setting up shipping class to -1 when «No shipping class» option chosen


  • fixed conflict between options [update only these custom fields & update only these attributes]
  • added feature to dynamically set attribute options
  • added new option “Convert decimal separator to a period”


  • added Variation Description field
  • added auto create shipping classes
  • removed ‘Virtual’ and ‘Downloadable’ checkboxes
  • hide ‘Downloadable’ settings if product not downloadable


  • fixed import total_sales


  • fixed import stock status for negative qty
  • fixed import shipping class when their slugs presented as numeric values


  • fixed css styles
  • added compatibility with woocommerce 2.3


  • IMPORTANT: WP All Import v4 (3.2.0) is a MAJOR update. Read this post before upgrading: (
  • speed up the import of taxonomies/categories
  • updated design
  • new option – adjust prices (mark up, mark down, convert currency)
  • added preview prices feature
  • fixed importing of menu order


  • fixed saving shipping class option
  • fixed import product attributes


  • fixed updating shipping class
  • fixed updating tax class


  • fixed automatic fixing of improperly formatted prices
  • fixed php notices
  • updated css for compatibility with wocommerce 2.1
  • added download type option
  • added file names option


  • Fixed price conversation


  • Compatibility with WooCommerce 2.1
  • updated price filter


  • Compatibility with WooCommerce 2.1
  • CSS fixes


  • Compatibility with WP 3.8


  • Fixed import product shipping class
  • Fixed import attributes;
  • Added SKU auto generation options;
  • Updated parsing price, now plugin will delect price correctly even it present with currency symbol, like $100.20


  • Official release on Enhanced session handling.


  • Initial release on